Kari Traa, founded by the three-time Olympic medalist of the same name in 2002, is a brand dedicated to empowering women through high-quality, stylish sportswear. With a mission to inspire confidence and celebrate femininity, Kari Traa's philosophy blends functionality, fashion, and Norwegian heritage. The brand's journey began with handmade beanies and has since evolved into a leading name in women's sports apparel, known for its vibrant designs and commitment to quality.
Kari Traa specializes in a wide range of products, including base layers, mid-layers, outerwear, and accessories. Their collections are crafted from advanced materials like Merino wool, which offers excellent thermoregulation and moisture management. The brand's innovative designs, such as the Rose wool underwear, combine traditional patterns with modern colors, ensuring both style and performance. Kari Traa's dedication to sustainability is evident in their use of eco-friendly materials and ethical production practices, making it a responsible choice for environmentally conscious consumers.
Choosing Kari Traa means investing in apparel that offers comfort, durability, and style, all while supporting a brand committed to empowering women. Explore Kari Traa's offerings in our e-store and experience the perfect blend of femininity and functionality in your sportswear.