Choosing Shoes
Every activity requires proper footwear, which should be chosen depending on the occasion. Running shoes have different properties, different materials and technologies than trekking shoes. Before choosing shoes, you should always make clear for what kind of activity you will wear them and choose them accordingly.
The Anatomy of a Shoe
Every shoe consists of several components with different properties and requirements. The basic shoeparts are upper, lining, membrane, midsole, outsole, and lacing.
Upper
The upper gives a shoe its shape and protects the foot from external influences.
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breathable mesh - commonly used in sport shoes to maintain comfort inside the shoe during physical activity. Upper may or may not have water resistant properties.
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synthetic materials and fabrics - lightweight and breathable with relatively high resistance to wear and tear, these materials however have to be treated with a water repellent coating to maintain their water resistance.
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leather - a very durable natural or synthetic material which is used in the production of many types of footwear. The disadvantage of leather footwear is that it is susceptible to water damage and idoes not have vapour permeability. Leather also requires more maintenance.

Lining
Along with insoles, the interior lining found in the upper provides comfort for your feet, wicks moisture from the skin, increases hygienic and thermal insulating properties and protect the membrane from damage. Insoles provide cushioning for your feet as well.
Membrane
A membrane is an elastic layer or a film placed between the upper and the inner lining. The film contains microscopic pores, which prevent water penetration and allow the foot to breathe. It is water resistant until mechanically damaged. Membrane provides excellent water resistance. It can be found mostly in hiking and winter footwear and occasionally in running shoes. Several types of membranes are available on the market these days, GORE-TEX is the most known and most used by manufactures. Footwear equipped with a membrane requires proper care to maintain its performance and water repellent qualities. Impregnation is highly recommended, since it creates a protecting layer on the surface of a shoe, prevents water and dirt penetration and at the same time prolongs shoe’s lifespan and saves colours.
Midsole
A midsole is a layer of a shoe which is located between the outsole and the insole. This layer provides protection in the form of cushioning to lessen impacts caused by walking on a hard surface or rocks. A typical midsole is made from a material known as EVA foam (ethylene vinyl acetate) in combination with various technologies, which aim to improve shock absorption, reinforcement of the shoe and protection of the foot.
Outsole
An outsole protects the shoe and your feet from below, providing durability, traction and acts as the first shock absorption layer.
Running shoes
Running shoes protect your joints and dampen the impact. Road models will be used mainly on asphalt or strengthened roads. Neutral running shoes can be worn in a variety of running conditions or in other activities and sports. Trail running shoes with a coarser sole pattern are suitable for running on unfurnished terrain.
Trekking shoes
Trekking shoes are suitable for a wide variety of outdoor activities, including family trips or alpine hiking. Low-cut trekking boots are suitable for everyday wear and light terrain and offer enough support even during light or medium hiking. High-cut trekking boots with strengthened ankle protection are suitable for medium-level hiking, increased load-carrying capacity and more demanding outdoor activities.
Indoor shoes
Indoor shoes are characterized by specific properties, such as the non-marking sole. Indoor shoes are suitable for all indoor sports and indoor surfaces. We offer indoor shoes for basketball, floorball, futsal, volleyball, tennis, squash or badminton. This type of shoes is also suitable for gym or fitness.
Lacing
Laces keep your feet firmly
in place inside your shoes. Shoes may be fitted with either a
drawstring, Velcro or other fastening systems or a combination of these.
But tying your shoes isn't about pulling your laces as tight as can be
to ensure your shoes are snug and then finishing the process off with
the tying of a bow. There is a science to shoe tying that most of us are
unaware of.
The
universal shoe tying technique of starting out by forming two rabbit
ears works great when you're 5. However, as most runners have
experienced, shoes can be a source of discomfort and even sometimes
pain. Changing the way you lace up your kicks can completely change the
way you feel about your running shoes. We've listed some of the most
common shoe issues, and the solutions in lace form. Read on and your
arches, heels and toes will thank you.
High arches
Start by lacing your shoe at the bottom like you normally would, evening up the laces through the bottom eyelets. Cross the laces and thread them to the second eyelets normally. Now, here is the crucial part – take the laces directly up the shoe (not crossing the tongue) into the next row of eyelets, leaving an open area in the middle of the shoe. Just keep lacing crisscross style until you reach the top.
Heel slip
No one wants to feel like they are running on banana peels. This one is fairly straightforward as you lace your shoes normally until one eyelet remains on each side. Lace each side straight up the outside of the shoe into the last eyelet, leaving a loop on either side. Criss-cross each lace across the shoe and pull it through the opposite loop and tie as normal. These loops help pull up the shoe material around your ankle to secure your heel in place without tightening the rest of your shoe differently.
Shoes feel too tight
This one looks simple, but can be a bit tricky. Start by lacing the first two eyelets on the same side on the big toe side of your shoe. From here we are going to follow a pattern. Take the lower lace and cross it to the other bottom eyelet and put the lace down through it. Take that same lace, skip the second eyelet and thread it up through the third eyelet, then cross it over the tongue and down through the opposite side eyelet. Follow this pattern up the shoe. Do the same pattern with the other side of the lace on the remaining eyelets. You’ll notice at the top that one of the laces will go right in perfectly with the top eyelet and the other is a tad short. Just pull up the remaining lace along the same side of the shoe to the top eyelet and you will be all done. Avoiding the standard criss-cross pattern in this style allows the top of the foot to have more room, giving you much more comfort while still getting support.
Wide forefoot
Get some air down there! This one is similar to what we did with High Arches, but placing the gap lower. Start by lacing your shoes evenly at the bottom, then start working up the outside. Lace each side into the first eyelet up the side of the shoe. Do this twice to the middle of the shoe to the third eyelet on each respective side. Then just lace up normally and your feet will have plenty of room to work with while you run.
Black toenails/toe pain
This is a common problem with an interesting technique to help your toes. Start by threading one side of your laces at the top of your shoe on the opposite side of your big toe. Make sure to leave enough lace to tie your shoes. Then take the lace down to the end of your shoe closest to your big toe to the bottom eyelet making a diagonal line. Now simply lace up your shoe with this single long lace normally in a zig zag fashion. You’ll notice now when tying each shoe that the bit of shoe above your big toe gets pulled away from your nail while allowing the rest of your shoe to be tied up tight.